Content Guidelines

 Our Content Guidelines can help you learn what type of content is likely to result in your publication being gated with a Content Warning message.

1. Nudity and Pornography:

Nudity and pornography in the form of images, videos or text containing:

  • pornographic images, videos or games
  • pornographic cartoons or anime (hentai/ecchi)
  • photography/art containing nudity
  • pornographic text/stories

2. Sexually Gratifying Content:

Content that is sexually suggestive and/or intended to cause sexual arousal.

Examples of content that may be considered sexually gratifying include, but are not limited to:

  • close-ups of breasts, buttocks, or crotches
  • sheer or see-through clothing or lingerie
  • strategically covered nudity (includes situations in which genitals are blurred out or hidden using a censor bars or pixelization)
  • images of men or women posing and/or undressing in a seductive manner

3. Fetishes or Sexual Aids:

Content that promotes, sells or discusses sexual fetishes, aids, devices or enhancement tools.

A fetish may be an obsession or sexual desire in which gratification is dependent upon specific objects (diapers, food items, etc.), materials (leather, latex, etc), parts of a body (feet, toes, ears, etc.), or situations.

Examples of types of fetishes and fetishistic practices may include, but are not limited to:

  • bestiality, necrophilia, incest, and voyeurism
  • role-playing, bondage, dominance and submission
  • sadomasochism, snuff

We may also consider something to be a sexual aid, device, or enhancement tool if it is used for sexual pleasure and/or to improve sexual experiences. This includes, but is not limited to:

  • sexual toys such as vibrators, dildos, personal lubricants
  • penis and breast enlargement tools and/or medications

4. Mail Order Brides, Escort Services, Adult or Sexual Dating Sites:

Content offering adult or sexual services, dating, companionship or erotic massages. Examples include, but are not limited to:

  • personal ads and/or sites for affairs and/or sexual encounters
  • escort services
  • mail order brides
  • erotic massage services

5. Adult Links to External Sites:

Content that provides links for, or drives traffic to adult or mature sites.


6. Adult Search Results:

Content containing adult search results. Examples include, but are not limited to, search results pages for:

  • search results pages for adult or mature term
  • images or videos with adult keywords or tags
  • user generated comments that are mature in nature

7. Explicit Text and Extreme Profanity:

Content with explicit text or extreme profanity. Examples include, but are not limited to, publications containing:

  • erotic stories and/or descriptions of sexual acts
  • sexually explicit jokes
  • erotic or sexual forums, bulletin boards and/or discussion groups
  • sexual or profane terms in the URL
  • crude language and/or excessive amounts profanity

8. Sexual Tips and Health:

Content that provides tips regarding sexual performance or discusses treatments of sexual health issues. Examples include, but are not limited to:

  • advice about improving sexual performance
  • graphic discussions and/or images of sexually transmitted diseases
  • graphic sexual health advice related to pregnancy, childbirth, or family planning

If your publication has been flagged for any of the above reasons, please see:


Explicit Flag Workaround for Premium, Plus, and Pro publishers

Explicit Flag Workaround for publishers on the free Basic Plan


Have more questions? Submit a request